Eight-time GRAMMY® Award-winner and global superstar Fergie has just released her highly-anticipated second full-length opus, DOUBLE DUTCHESS via her own label Dutchess Music/BMG. Available HERE.
In a unique approach, Fergie has delivered a visual companion to the standard album, delivering a video for each album track. VIEW ALL VIDEOS HERE
Already, the videos have received extensive pick up globally – “Hungry” [feat. Rick Ross], produced by Yonni and JP Did This and co-produced by Donut, sees Fergie ravenously devour a beat before a sexy, gothic chorus accompanied by a classic Ricky Rozay cameo. The slick cinematic video is directed by the Brazilian artist Bruno Ilogti.
“Enchanté (Carine)” (feat. Axl Jack) features Kendall Jenner in the stunning video, whilst “Save It Til Morning” stars Fergie herself alongside actor Jay Hernandez. The music video shows the ups and downs of a celebrity relationship with fights, tension and tears, the song featuring very poignant lyrics.
Meanwhile lead single “You Already Know” [feat. Nicki Minaj], produced by will.i.am., bobs while weaving a sample from the James Brown penned Lyn Collins performed “Think (About It)” through the explosive interplay between two of music’s hottest leading ladies and a stadium-size chant. The video was directed by Bruno Ilogti alongside Creative Director, Giovanni Bianco.
Double Dutchess – Available HERE.
You might know a thing or two about Fergie…
You might know she’s an eight-time GRAMMY® Award-winner. You might know her iconic 2006 solo debut, The Dutchess, moved over 8 million albums and over 30 million tracks around the globe. You might know all of the words to Billboard Hot 100 #1 hits like “London Bridge,” “Glamorous,” and “Big Girls Don’t Cry” or Top 5 smashes “Fergalicious” and “Clumsy.” You might know she led The Black Eyed Peas to the pop pantheon with sales of 35 million records and 60 million tracks over the course of four multi-platinum offerings. For all you might know (or might think you know) about Fergie, you’re going to learn a whole hell of a lot more on her second full-length and first visual album for her own label Dutchess Music—Double Dutchess.
Opening Dutchess Music, aligning with BMG for distribution, and signing herself, you’re going to learn that she’s a #boss surrounded by moguls like Maybach Music Group founder Rick Ross. You’re going to learn that she’s a high fashion assassin whose vision has seduced everyone from Italian Vogue creative director Giovanni Bianco to C.R. Fashion book visionary Carine Roitfeld. You’re going to learn she has a wicked sense of humor that’s right at home in smoked-out late night claymation macabre. You’re going to learn she’s the O.G. runway-slaying sex symbol. Free, focused, and fucking shit up again, Double Dutchess shows every side of Fergie—the superstar, the visual artist, the creative director, the label head, the fashion icon, the wife, and, she’ll tell you most importantly, “mom.”
These 13 tracks tell a story of transformation. It’s not so much caterpillar into butterfly as it is Princess Diana into Wonder Woman, and it starts with the one-two punch of “Hungry” (feat. Rick Ross) and “You Already Know” (featuring Nicki Minaj).
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